Global Animation Collectibles Market – Post Pandemic Business Strategies and Processes Plan | Growing Fan Base for Gaming and Animation Characters to Boost Growth in the Consumer Discretionary Industry | Technavio

LONDON–(BUSINESS WIRE)–#AnimationCollectiblesMarket–The global animation collectibles market is expected to grow by USD 1.30 billion during 2020-2024, expanding at a CAGR of about 4%. The report also provides the market impact and new opportunities created due to the COVID-19 pandemic. We expect the impact to be significant in the first quarter but gradually lessen in subsequent quarters – with a limited impact on the full-year economic growth according to the latest market research report by Technavio.

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Global Animation Collectibles Market: Growing fan base for gaming and animation characters to drive growth

The strong penetration of digital entertainment and the rising number of animation movie enthusiasts have increased the popularity of game and animation movie character collectibles. To capture this growing interest, many toy manufacturers are focusing on developing collectibles of game and animation movie characters through licenses from franchises. Also, vendors are offering a wide range of animation movie collectibles in franchise retail stores to ensure the effective reach of their products. For instance, in July 2020, HOT TOYS Ltd. announced its plans of opening its official retail store in Osaka, Japan. This store will showcase movies, video games, comics, pop culture content, along with iconic figures, collectibles, and merchandise of numerous franchises. Therefore, the expanding fan base for gaming and animation characters is expected to fuel the growth of the market during the forecast period.

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As per Technavio, the immense popularity of TV shows and movies will have a positive impact on the market and contribute to its growth significantly over the forecast period. This research report also analyzes other significant trends and market drivers that will influence market growth over 2020-2024.

Global Animation Collectibles Market: Immense Popularity of TV Shows and Movies

The global license merchandise market has grown significantly over the years. This can be attributed to the success of various movie franchises such as James Bond, Star Wars, and Marvel and TV shows such as Game of Thrones, Penny Dreadful, Breaking Bad, Big Bang Theory, and Friends. The growing popularity of such shows has encouraged vendors to develop a wide range of movie and animation character-based collectibles. For instance, in July 2020, HOT TOYS Ltd. showcased various crafted prototypes from Marvel, Star Wars, and DC Comics. This trend is expected to have a positive impact on the growth of the global animation collectibles market during the forecast period.

“The emergence of 3D printing and rising awareness of characters and properties will further boost market growth during the forecast period”, says a senior analyst at Technavio.

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Global Animation Collectibles Market: Segmentation Analysis

This market research report segments the global animation collectibles market by Distribution Channel (Specialty stores, Hypermarkets and supermarkets, Department stores, and Online retailers) and Geography (North America, Europe, APAC, South America, and MEA).

The specialty stores segment dominated the animation collectibles market in 2019. The growing customer inclination toward touch-and-feel experience in shopping has led to an increase in the number of specialty stores. Also, these stores allow end-users to choose from a wide variety of branded products. These factors are contributing to the growth of the segment.

The North America region led the global animation collectibles market in 2019, followed by Europe, APAC, South America, and MEA respectively. During the forecast period, the APAC region is expected to register the highest incremental growth due to factors such as rapid economic development and an increase in disposable income in the region.

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Some of the key topics covered in the report include:

Market Drivers

Market Challenges

Market Trends

Vendor Landscape

  • Vendors covered
  • Vendor classification
  • Market positioning of vendors
  • Competitive scenario

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